I have extensive experience in sales and marketing, having held positions of responsibility in multinational companies such as Barilla, Estée Lauder, PUMA, and Eli Lilly. Through these organizations, I developed a deep understanding of commercial strategy, market development, and customer relationship management in highly competitive environments.
Throughout my career, I have designed and implemented end‑to‑end outbound sales strategies, building effective new‑customer acquisition systems, strengthening the sales pipeline, and optimizing conversion rates through data‑driven decision‑making.
I specialize in shaping go‑to‑market strategies, building and scaling lead generation engines, and negotiating and closing strategic partnerships. I combine commercial acumen, strategic planning, and hands‑on execution to deliver measurable revenue outcomes and support long‑term, sustainable growth.
