Chris Balotis holds a Master’s degree from the Department of Communication and Media Studies at the School of Economics and Political Sciences, specializing in Political Communication and New Media.
A certified digital marketing professional since 2017, he advises small and medium-sized enterprises by designing and implementing strategies to optimize advertising technology, improve their online presence, grow their brand, and increase profitability.
With 10 years of experience in digital marketing, he has worked in digital agencies and on projects recognized by Greek and international organizations, and he delivers seminars at the Institute of Communication.
He makes data-driven decisions, is knowledgeable in marketing automation, and specializes in designing effective strategies to deliver results based on predefined KPIs.
From 2007 to 2020, he was the publisher of a local media company, and since 2017 he has worked in digital agency offices in roles across Business Development, Performance Marketing, and Account Management, acting as a key liaison between clients and internal agency teams.
