Efthymios is a dynamic product management strategist, based in London, with a strong foundation in data-driven marketing. With a versatile background encompassing marketing, digital, insights, strategy, sales, and media roles at PepsiCo and MSF, he recently embarked on a new challenge at J&J.
Here, he established a pioneering role, leveraging his expertise to develop innovative data products and frameworks, resulting in substantial performance enhancements. His skill set extends to resource optimization, brand management, change management, and cultivating robust stakeholder relationships. Efthymios is passionately committed to driving transformative initiatives and delivering exceptional results in the dynamic CPG/Retail industry.
Efthymios Psaraftis
Audience Strategy Manager ΕΜΕΑ at Johnson & Johnson CH