Georgia Zacharaki is Senior Client Strategy & Accountability Director at Tempo OMD, the largest media and marketing performance company in Greece, with 25 years of experience in designing and implementing comprehensive communication strategies that deliver measurable business results for a wide range of Greek and international brands.
She studied Statistics and Marketing at the Athens University of Economics and Business and has strong expertise in digital marketing, market research, and performance-driven communication. She designs holistic strategies that leverage data signals, consumer & market insights, and technology, aiming to strengthen brand footprint in an ever-changing environment.
Her contributions to the field have been recognized with her inclusion in the Digital Marketing 100 Powerlist 2025 by Marketing Week, as one of the most influential digital marketing professionals in Greece.
She is a highly awarded professional, with 30+ distinctions over the past 3 years at leading advertising festivals in Greece and abroad, for the creative use of media, innovation, media-first activations, and performance-driven strategies.
Additionally, she is an Instructor for the Professional Digital & AI Marketing Diploma at Knowcrunch, a mentor at ACEin (Center for Entrepreneurship & Innovation of AUEB), and an experienced public speaker, actively participating in major marketing and communication conferences and contributing significantly to the dialogue on the future of digital marketing and effective communication.
